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Pet Care Through a New Lens

Pet Insight Project Logo

A pioneering mission to collect and interpret the health stories of hundreds of thousands of dogs to improve the lives of pets everywhere.

Your pet's behavior offers extraordinary, yet often hidden, insights into his or her well-being. By observing pets' behavior and health histories with unprecedented detail and scale, we seek to detect previously unseen patterns that are early indicators of changes in well-being. We strive to provide pet owners and caregivers with groundbreaking insights to enable a new era of proactive, preventative care for pets.

We are asking dog owners to help us gather data that may improve the lives of all pets - and have fun in the process! Together, we'll take pet care to a new level on our mission to help pets live healthier, happier lives.

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How It Works

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Whistle FIT Device

To uncover the hidden relationships between dogs' actions and wellness, we'll need an unprecedented view into their lives. That's where you and your dog come in.

Pet Insight Project is enabled by Whistle FIT, a smart, collar-worn device that captures information about your dog's behavior around-the-clock, which you can view through an app.

When you enroll in the project and take your dog to Banfield Pet Hospital for comprehensive wellness exams, information about your dog's health is collected and synced with the behavior data from FIT.

Our research team will explore millions of health and behavior pairings collected from hundreds of thousands of dogs, searching for hidden patterns that could be early indicators of illness. We'll teach FIT to detect those patterns and notify pet owners and caregivers when things don't look right - providing an extra set of powerful eyes to catch issues that would otherwise be impossible to notice.

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Pet Insight Project is powered by

Whistle Fit Device Whistle Fit Tagline

Peace of mind for pet owners.
Powerful data for researchers.

Available exclusively to Pet Insight Project participants, Whistle FIT offers pet owners and researchers a window into the daily lives of pets, anywhere they go. Whistle FIT tracks your dog's activity in a simple mobile application so you can ensure your best friend gets the regular exercise needed to stay happy and healthy.

Key Features

  • Monitor Activity App Screen
    Monitor Activity

    Do you know how much your dog moves during the day? Track his activity, rest, calories burned and more to keep him in tip-top shape

  • Progress App Screen
    Track Progress

    Use Whistle FIT to set your dog's custom activity goals, and get personalized recommendations based on his age, weight and breed

  • Notifications App Screen
    Build Healthy Habits

    Get reminders when it's time to play or go for a walk, and add other caregivers to the app so everyone taking care of your dog stays with the program

  • Calorie Tracking App Screen
    Feed with confidence

    Monitor how your dog's activity impacts calorie burn to make more informed decisions about how much to feed him or her

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What does this mean as a Whistle user?

As Pet Insight Project discovers new links between pet behavior and health, we'll make updates to give you new capabilities and features, offering even greater insight into your pet's well-being.

Please join us on our mission to create a healthier, happier world for pets.

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