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Read about Whistle in the news! Our GPS pet tracking & activity monitoring devices are making headlines. | Page 4

The Force Is Strong With This Month's Must Haves

Do you ever wonder what your dog is up to while you're at work or whether or not your dog walker is actually walking your dog as often as they say? Whistle ($79) can help.

By Hedy Phillips

December 1, 2015

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When Tech Meets Pets: How Technology Is Serving Man's Best Friend

Wearables and the Internet of Things (IoT) are making life seamless and easy for us humans. From fitness bracelets to rings that notify you of a text, it is pretty clear that these devices are the future for humans. Who knew that it also had potential for the furry friends in our life. In fact, pet tech is a growing industry that helps humans and pets engage as well as improves life for both the pet owner and the pet.

By Peter Daisyme

December 1, 2015

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The Simple Wearable Device That Can Help You Keep Tabs on Your Pet

It’s a brisk fall day in Bushwick Inlet Park, and I’m sitting with Ben Jacobs and Julia Waneka (both humans) and Willow, a Goldendoodle. As Willow gobbles treats, climbs on my lap, and sniffs the piquant odors coming off the East River, a tiny device clipped to her collar is pinpointing her location to within meters. Miles away, her owners can pull up an app and see exactly where their dog is located.

By Rachel Pick

November 25, 2015

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Our Pick of 21 Interesting Startups From Web Summit

As Web Summit in Dublin wraps up another gang-busting year of packing out the pubs and bars, and bringing the traffic to a halt (some 30,000 people attended this year), TechCrunch took a turn around some of the stages to hunt down any interesting startups we could find.

By Mike Butcher

November 5, 2015

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Americans Will Spend More Than $60 Billion on Their Pets This Year

Owning a dog is more expensive than ever, but it's not just because average services are increasing in price. It's because pooches are increasingly being considered members of the family, and with that comes the luxuries of modern life, including upscale dining, luxurious hotel stays and tech to fit their own connected lifestyles.

By Michelle Castillo

July 12, 2015

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18 VCs That Made The Jump To Entrepreneurs

Despite the popular wisdom that VCs make bad founders, I’ve counted a surprising number of VCs-turned-entrepreneurs, especially at the junior investor levels. I’m sure I’m missing tons of names, but see below for all the ones I can recall in no order...

By Crystal Huang

July 8, 2015

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The Dos and Don'ts of Holiday Pet Safety on the Fourth of July

Dr. Kwane Stewart, D.V.M on the dos and don'ts of pet safety on the Fourth of July. DO get proper identification (ID Tag, microchip, GPS tracker); keep them in a safe, confined space; use distractions such as treats and games; and turn up the radio/tv or run a fan. DON’T take them to see the fireworks; leave them outside where they may be frightened, escape or dig; or approach dogs who look scared.

By KLTA 5

July, 2015

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Better Than Before: Live Happy

Jane speaks with Ben Jacobs, the CEO and Co-Founder of Whistle Labs, a company that makes pet activity and GPS trackers that go directly on your dog’s collar. Ben discusses preventative care for health and wellness - as well as loss prevention - for our beloved pets.

By Jane Wilkens Michael

July 2, 2015

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Love your country, love your dog: Keep pets safe over July 4

The hashtag #Lost4Dogs aims to raise awareness about lost pets with a selfie challenge. It turns the idea of going missing onto people, urging them to post photos on Instagram, Facebook or Twitter wearing signs that say they should be returned to the pets pictured with them. Then, they would challenge others to post a selfie or donate to the American Humane Association, best known for approving animal safety on TV and movie sets.

By Sue Manning

July 1, 2015

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